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European Union
Regulation (EU) 2017/1001
Chapter II
Section 1
Article 7
1.
(b)

Regulation (EU) 2017/1001

In forceThis text since 16 Jun 2017law://eu/reg/2017/1001/art_7__para_1__pnt_b@2026-11-11

Version in force onWhereEuropean Union

Contents

1. The following shall not be registered:
2. Paragraph 1 shall apply notwithstanding that the grounds o…
3. Paragraph 1(b), (c) and (d) shall not apply if the trade m…

Contents

1. The following shall not be registered:
2. Paragraph 1 shall apply notwithstanding that the grounds o…
3. Paragraph 1(b), (c) and (d) shall not apply if the trade m…

(b)trade marks which are devoid of any distinctive character;

Source: EUR-Lex, © European Union, 1998-2026. Reuse authorised under Decision 2011/833/EU.

Key facts

Type: Regulation · (EU) 2017/1001 · EEA relevant
Adopted: 14 Jun 2017
In force: 6 Jul 2017
Applies from: 1 Oct 2017
Text current to: 1 Dec 2025
Made by: Council of the European Union, European Parliament
Official: EUR-Lex 32017R1001 · ELI

Topics

codification of EU law EU trade mark registered trade mark trade-mark law Intellectual, industrial and commercial property

History · 1 version

16 Jun 2017Reading

Connections

Interpreted by the courts in 10: KP v TV and Gemeinde Bodman-Ludwigshafen (C-256/21); Harman International Industries, Inc. v AB SA (C-175/21); Christian Louboutin v Amazon Europe Core Sàrl and Others (C-148/21); Hewlett Packard Development Company LP v Senetic Spółka Akcyjna (C-367/21); Audi AG v GQ (C-334/22); LM v KP (C-654/21); Lännen MCE Oy v Berky GmbH and Senwatec Gmbh & Co. Kg (C-104/22); Merck Sharp & Dohme BV and Others v Abacus Medicine A/S and Others (C-224/20); Novartis Pharma GmbH v Abacus Medicine A/S (C-147/20); Soda-Club (CO2) SA and SodaStream International BV v MySoda Oy (C-197/21)
Cited by 15: Mega Pop podjetje za oglaševanje na prostem d.o.o. v European Union Intellectual Property Office (T-451/25)5 provisions; Inter IKEA Systems BV v Algemeen Vlaams Belang VZW and Others (C-298/23)5 provisions; Parkster AB v European Union Intellectual Property Office (T-412/25); Global Rice EOOD v European Union Intellectual Property Office (T-283/25); Wazdan Innovations ltd. v European Union Intellectual Property Office (T-673/25); Amber Latvijas balzams AS v European Union Intellectual Property Office (T-284/25); Lami Packaging (Kunshan) Co. Ltd v European Union Intellectual Property Office (T-104/25)3 provisions; Osculati Srl v European Union Intellectual Property Office (T-267/25); Societatea Română de Endocrinologie v European Union Intellectual Property Office (T-307/25); HJ v Crédit agricole Corporate & Investment Bank (C-350/24); Les Éditions Albert René v European Union Intellectual Property Office (T-24/25); Kutxabank, SA v European Union Intellectual Property Office (T-105/25); Ixo Restauración, SL v European Union Intellectual Property Office (T-390/25); Ecuphar v European Union Intellectual Property Office (T-291/25); Pharma Green Holding SpA SB v European Union Intellectual Property Office (T-480/25)

Defined terms · 1

Show every defined term

earlier trade mark
means:

eu/reg/2017/1001