33In particular, as regards Articles 10 and 15 of Directive 2015/2436, it must be further stated that they effect a complete harmonisation of the rules relating to the rights conferred by a trade mark and accordingly define the rights of proprietors of trade marks in the European Union (see, to that effect, judgment of 22 September 2011, Budějovický Budvar, C‑482/09, EU:C:2011:605, paragraph 32 and the case-law cited, and, by analogy, judgment of 29 July 2019, Pelham and Others, C‑476/17, EU:C:2019:624, paragraph 85 and the case-law cited).
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