Judgment_paragraph 65 · SIA 'EUROAPTIEKA' v Ministru kabinets (C-530/20)

65As regards the questions whether prohibitions such as those at issue in the main proceedings cover such material, it must be observed that, as regards medicinal products which are neither subject to medical prescription nor reimbursed, it is frequently the case that, as the Advocate General observes in point 30 of his additional Opinion of 9 June 2022, that the end consumer himself or herself evaluates, without the assistance of a doctor, the usefulness or need to purchase such medicinal products. However, that consumer does not necessarily have the specific and objective knowledge enabling him or her to evaluate their therapeutic value. Advertising may therefore exercise a particularly strong influence on the evaluation and choice made by that consumer, both as regards the quality of the medicinal product and the amount to purchase.

SIA 'EUROAPTIEKA' v Ministru kabinets (C-530/20)

SIA 'EUROAPTIEKA' v Ministru kabinets (C-530/20)

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