70It is true that the Court held that the requirements that apply to verification of the genuine use of a mark, within the meaning of Article 15(1) of Council Regulation (EC) No 40/94 of 20 December 1993 on the Community trade mark (OJ 1994 L 11, p. 1) — a provision that was reproduced without amendment in the first paragraph of Article 15(1) of Regulation No 207/2009 — are analogous to those concerning the acquisition by a sign of distinctive character through use for the purpose of its registration, within the meaning of Article 7(3) of that regulation (judgment of 18 April 2013, Colloseum Holding, C‑12/12, EU:C:2013:253, paragraph 34).
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