44The perception of the average consumer, that is to say a reasonably well-informed and reasonably observant and circumspect consumer, is relevant in that regard (see, by analogy, judgments of 30 April 2014, Kásler and Káslerné Rábai, C‑26/13, EU:C:2014:282, paragraph 74; of 26 October 2016, Canal Digital Danmark, C‑611/14, EU:C:2016:800, paragraph 39, and of 20 September 2017, Andriciuc and Others, C‑186/16, EU:C:2017:703, paragraph 47).
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