23On the other hand, national measures applicable to all economic operators in the Member State concerned without distinction constitute general measures and are not, therefore, selective (see, to that effect, judgments of 29 March 2012, 3M Italia, C‑417/10, EU:C:2012:184, paragraph 39, and of 21 December 2016, Commission v World Duty Free Group and Others, C‑20/15 P and C‑21/15 P, EU:C:2016:981, paragraph 56 and the case-law cited).
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