Judgment_paragraph 37 · Citroën Commerce GmbH v Zentralvereinigung des Kraffahrzeuggewerbes zur Aufrechterhaltung lauteren Wettbewerbs eV (ZLW) (C-476/14)

37As a final price, the selling price must necessarily include the unavoidable and foreseeable components of the price, components that are necessarily payable by the consumer and constitute the pecuniary consideration for the acquisition of the product concerned (see, by analogy, judgment of 18 September 2014 in Vueling Airlines, C‑487/12, EU:C:2014:2232, paragraph 36).