19It is necessary to state that, in accordance with the case-law, that notion presupposes that the national measure must necessarily refer to the product or its packaging as such and thus lay down one of the characteristics required of a product (see, to that effect, judgment in Fortuna and Others, EU:C:2012:495, paragraph 28).
Source: EUR-Lex, © European Union, 1998-2026. Reuse authorised under Decision 2011/833/EU.