21The Office argues in particular that the packaging of goods that cannot be distributed in unpackaged form is perceived by consumers only as packaging to protect the goods. Where volume products are involved, as in the present case, consumers would not associate the shape or the packaging of the product with the commercial origin of the product. Consumers would perceive the actual packaging of the product as an indication of its origin only if the packaging presented itself in a manner which attracted their attention — for example, where the packaging clearly differs from that used for the goods in question. The Office refers to Case T-88/00Mag Instrument v OHIM (Torch shape) [2002] ECR II-467, paragraph 37, which states that, where the relevant consumers are accustomed to seeing shapes similar to those at issue, in a wide variety of designs, it is to be observed that such shapes appear as variants of one of those common shapes rather than as an indication of the commercial origin of the goods.