17It should be noted that, according to the Court's case-law, Article 7 of the Trade Mark Directive is worded in general terms and comprehensively regulates the question of the exhaustion of trade mark rights for products traded in the Community, and that where Community directives provide for the harmonization of measures necessary to ensure the protection of the interests referred to in Article 36 of the Treaty, any national measure relating thereto must be assessed in relation to the provisions of that directive and not Articles 30 and 36 of the Treaty (see Joined Cases C-427/93, C-429/93 and C-436/93 Bristol-Myers Squibb and Others [1996] ECR I-3457, paragraphs 25 and 26).
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